Shop Profiles
Boardertech Profile
Tell us a little bit about your shop and its history in the shred scene.
Well, we started up in 2002 in a super small house in Dieppe, New-Brunswick, which is the French/Acadian part of the Greater Moncton area, and quickly came up in the local snowboard/skateboard scene to eventually become the ONLY independent skate shop in town. We were the firsts to have an actual snowboard team and to organize snowboard events. We started off with small low key rail jams on local hills with some home made features and eventually hosted the region’s biggest snowboard events ever and Canada’s first indoor rail jams. (check out the video of the 2008 event)

What makes your shop different then all the others?
I would say it’s a combination of our amazing staff, who not only knows just about all there is to know about skateboarding and snowboarding but literally LIVE and LOVE the lifestyle that comes with it, and the kind of tight knit family vibe that we have with our customers, our friends and our team.
Do you have the “couch vibe” or is it more about the product? What is the vibe in general?
Our shop definitely has the mellow couch vibe going on. On any given day you can find the local kids sittin’ back either on our ultra comfortable leather couches or at our massive bar style table reading the latest skate/snow mags or watching the vids that are constantly playing on the flat screen.
Does your shop carry skate and surf or is it all snow? Briefly describe what we can find on the shelves.
Besides having the biggest and best selection of quality snowboards in town, we also have a huge selection of skateboarding and longboarding gear all year round, as well as an extensive collection of top notch clothing brands.
What are three things it takes to work in the store?
- Eat, sleep, breathe skateboarding and snowboarding
- Extensive knowledge of the products we offer (that’s one of the main reasons people come see us and not the big sporting goods stores when it comes to their snowboard gear. We won’t just sell you anything, we will go the extra mile to make sure you walk out of the shop with the gear that suits YOUR specific riding style and ability the best)
- Be a part of the scene, know your customers and always treat the regulars almost like family, because in the end, they are the ones that let us keep doing what we love.
If it’s a hammering snow day and some of the best pow ever, what do you do to keep employees in the store?
Unfortunately, pow is fairly rare in this corner of the country, but when we do get dumped on, if we can’t make it to the hill, we can always whip out the Banshee Bungee and set up the handrail we have in front of the store (check out “Redefine normal 2” on Youtube)… It’s not pow riding, but it’s the next best thing.
Describe your crew that works there.
We’ve got a solid crew of down to earth people who are always down for the cause, whether it’s helping out customers to find the best gear for their specific style of riding or going out to shred/film/skate/hang out
What is the most played shred flick in the history of the shop and why?
I would have to say any of the Brothers Factory or Videograss videos. One, because they’re a couple of crews who constantly come out with awesome videos, and two, because we can often find footage from some of our local spots in them, which is a rare occasion for the East coast of Canada.
Who are some riders on the come-up that visit your shop... a rider people should look out for?
We have a lot of young guys who have been killing it these past few seasons, but to single out a few I would have to say Cedric Girouard, who just came back home from a season in Whistler, and Pat (Phat pat) Arsenault who is one of the regional Rome SDS riders here.
Where is the shop local hang out? The best place to grab a drink after hours, or chill with some friends?
If we’re not hanging out at the Moncton skate park or out shredding a spot somewhere, you will often find us at a small nautical themed bar called “Navigator’s” enjoying a cool tall ship (giant beer).
If the Rome crew came through would you be cautious to let them in or does the reputation surpass them?
Oh I think the Rome crew would fit in just fine with the Boardertech family!