How It's Good for Shops
Local shops that actively promote snowboarding are key to the overall health of snowboarding; they always have been the ones who have driven local scenes. Snowboarding needs these shops—shops that not only sell snowboarding product, but shops that sponsor local riders, make local films, have jib parks in the back of their shop, hold movie premieres and are epicenters of their shred communities. If these shops go away, the excitement and stoke of snowboarding will suffer. Now more than ever, brands and snowboard shops need to work together to grow and protect snowboarding. We understand this and that is why we are launching % For Snowboarding, a direct online selling program that supports shops who support snowboarding.
When riders buy from romesnowboards.com, a % goes to the shop of their choice.
% For Snowboarding is a groundbreaking partnership program between Rome and snowboard shops. It’s a program that rewards retailers for their part in the mutual support network that exists between riders, retailers and Rome. For shops’ part in this support network, % For Snowboarding will give a high percentage of all online sales made through the Rome website to the shops that help make our brand and snowboarding what it is today. Instead of competing with our retail partners, we will include them in the purchases made on the Rome site. This will allow consumers to spend locally while shopping globally.